Program Details

Marketing (Specialization in Business Management and Sales Development)

Specialized Master
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About the Program

HEM’s Master of Marketing (Specialization in Business Management and Sales Development) shapes skilled professionals for the complex and demanding challenges of tomorrow’s global business environment.

Learning Outcomes

  • Put skills into practice with hands-on projects and business case studies.
  • Develop new and innovative solutions for changing market scenarios.
  • Experience hands-on learning geared to your individual needs.

Profile

  • Analytical skills

    Build strategic and operational expertise in business management and sales development, strategic planning, sales team management, negotiation, customer relationship management, and effective sales and distribution strategies.
  • Market intelligence

    Understand consumer purchasing behaviour and economic trends.
  • Data analysis and decision-making

    Use data and state-of-the-art technology to streamline sales processes, web marketing, and merchandising.

Career Prospects

Our Master of Marketing (Specialization in Business Management and Sales Development) opens up a wealth of career prospects for marketing and sales specialists.

It’s also a great program for professionals seeking a new career path.

Career Fields

  • Sales Manager
  • Sales Director
  • Key Account Manager
  • Sales Analyst
  • Distribution Manager
  • Product Manager
  • Business Manager

Diploma & Accreditation

Required Materials

Opportunities

Flexible Schedules

Balance your professional responsibilities and your studies with a program specifically tailored to your needs.

Work Experience

Learn from a team of world-class marketing and sales professionals and teachers. 

Admissions Criteria

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Academic Dates

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